P.U.R.E. Coach App

Brief

Start-up P.U.R.E. Coach has the mission to let professional athletes perform better with the use of modern technology. P.U.R.E. stands for Power, Uniqueness, Resilience and Ethics. The P.U.R.E. methodology helps to identify individual needs and adds the right trainers where needed and tracks performance with the use of IoT devices. This iOS application had to perform as a hub for professionals where their career is centralised and updated continuously. Furthermore, there also had to be a trainer side of the app together witch its unique functionalities such as an overview of pupils activity, group training and a comparison of team players.

Goals & Challenges

The purpose of this particular prototype was to gather investors. With that funding, the start-up could develop the app. It was hard to keep the functionality of the app at M.V.P. level and satisfy investors. Furthermore, multiple stakeholders were involved with the process and results making it harder to define the most valuable functionalities. I was responsible for the user interface and the user experience of this application.

Inspiration

When seeking out for inspiration, we mostly looked for the way others display multiple statistics and how sportive apps look and behave.

Brainstorm & Sketches

Together with the other designer in the team, I transformed the MVP features into pages. We also made a list of features under each screen.

User Flow

The app turned out to have a lot of functionalities which is categorisable under 'Today', 'Training', 'Clubs', and 'Profile'. Based on the required features and these categories, I have created the following user flow. Based on this one, we created the trainers' view of the app, which is even more significant.

Wireframes

After the flow, we created wireframes and digitalised them later on. We decided not to wireframe every screen as this was too time-consuming, considering the deadline. We created wireframes of the most primary screens and used this build blocks for the secondary ones.

UI System

To help transform the digital wireframes into a prototype, we developed a UI system.

Pupil

Hub for the Sport

The app had to be a hub for all athletes. In doing so, they can not only set their own goals and see their statistics but also view their agenda, that of their personal trainer and the sports club. All these elements, together with the most recent feedback from their trainer, are present in one place on the home screen.

Goals and Statistics

Statistics are vital in the sports world for both the pupil as his trainer or coach. Detailed statistics can be viewed right from the home screen. Within the goals section, it is also possible to see the overview of a personal schedule.

Smart Ball

The app acts as an extension of the P.U.R.E. Smart ball. With the help of this ball, training can give a coach an exclusive insight into his pupils.

P.U.R.E. Methodology

The P.U.R.E. Methodology can pursue when a pupil has taken the P.U.R.E. Mindset Test. This test is a short test which is offered immediately after the onboarding and where the "growth" and "fixed" mindset can be determined. The result is directly visible for the coach after the test.

Extra Training

Within the P.U.R.E. methodology, is it important that pupils can find sufficient and appropriate trainers to achieve specific goals. It is, therefore, possible for pupils to easily search for trainers, but trainers can also recommend other trainers easily.

Clubs

Many pupils have a link to one or more clubs. By linking clubs to the app, it is possible to find the club agenda and compare themselves with teammates quickly.

Trainer

Hub for Work

There are two interfaces within the app. One from the pupil point of view and one from the trainer. The hub is different for a trainer than for a pupil. That is why a trainer or coach has access to a more extensive environment than his pupils.

Manage a Team

Where the pupil receives a detailed overview of his progression and agenda, the trainer has a good overview of the progress of his/her pupils, club or team.

P.U.R.E. for Android Sneak Peek

The P.U.R.E. platform is supposed to be accessible for everyone anytime. Within the future, P.U.R.E. will also be available for Android. This is a sneak peek for the translation from Apple Human Interface to Google Material Design.

Reflection

I do still agree with the UI and UX fundamentals. Improvements I would apply is to add more gamification into the hub. Now, you set your personal goals, and the procrastination can be seen using the rings. I would've added a medal and supportive notification to remind the pupil of their goals. Pupils in a club have a score to compare themselves to others. This sort of gamification could also be added when doing training. Pupils could receive medals and achieved medals could be viewed later on by every club member.

Background

This project came about within my position as UX designer at start-up Performance by P.U.R.E. Together with another designer, I collaborated with the CEO, CTO, and CMO to transform the target audience's wishes to the digital product. I played a significant role in concept development and UX/UI design.